Steerco vs. Matik: Which Is Right for Your Revenue Team?
Matik automates the report card. Steerco provides the curriculum that creates the grades worth reporting.
Both platforms help GTM teams create presentations faster. But that's where the similarities end. Matik is a presentation builder — you use it 4 times a year to make prettier QBRs. Steerco is a System of Action — you use it every day to drive customer outcomes. If your bottleneck is slide formatting, Matik might work. If your bottleneck is strategic execution, you need Steerco.
Steerco vs. Matik at a Glance
A side-by-side look at how Steerco and Matik compare across the features that matter most to revenue teams.
| Feature | Steerco | Matik |
|---|---|---|
| Core | ||
| Approach | ✓ System of Action — daily workflow | System of Output — quarterly automation |
| Primary use | Presentations + strategic planning + customer research | Quarterly presentation automation |
| Usage frequency | ✓ Every day | ~4× per year |
| AI approach | ✓ Promptless — zero prompts required | Template-driven with AI features |
| Presentations | ||
| Presentation types | QBRs, EBRs, Renewals, Expansion, Pitch, Board Decks | QBRs, pricing templates, one-pagers |
| Template customization | ✓ Upload your templates — brand, voice, structure | ↗ Template-driven, configurable |
| Pricing model | Per-customer, unlimited users | Per-user (~$135–150/user/month reported) |
| Beyond Presentations | ||
| Strategic planning | ✓ Living success plans, auto-updated from conversations | ✗ None — presentation-only tool |
| Customer research | ✓ 150+ internal + external signals | ✗ Internal data only |
| External market signals | ✓ Press releases, 10-Ks, funding rounds, leadership changes | ✗ Not available |
| Unstructured data | ✓ Emails, call transcripts, support tickets | ✗ Structured data only |
| Integrations | ||
| Total integrations | ✓ 150+ native via HotGlue | ~20 active |
| CRM | ✓ Salesforce, HubSpot, Pipedrive, Dynamics, Zoho | ↗ Salesforce, HubSpot, Gainsight |
| Conversation intelligence | ✓ Gong and more | Coming soon (reported) |
| Product analytics | ✓ Amplitude, Mixpanel, Heap, PostHog | Coming soon (reported) |
| Billing systems | ✓ Stripe, Chargebee, Zuora, Recurly | ✗ Not listed |
| BI tools | ✓ Supported | ↗ Tableau, Looker, PowerBI |
| Data warehouses | ✓ Supported | ↗ Snowflake, BigQuery, Redshift |
Matik information based on publicly available sources and third-party reports. Features marked as "coming soon" reflect reported roadmap items. Verify current capabilities at matik.io.
Where Steerco and Matik Differ
Both platforms automate QBR creation. But if you're looking for a Matik alternative that goes beyond presentation automation, here's what you need to know.
A platform you use every day.
QBR automation connects to strategic planning and customer research. When you create a presentation, the insights feed your success plans. When customer goals change, your next deck reflects it automatically. Everything works together in a single daily workflow — not separate quarterly events.
A tool you use 4 times a year.
Matik is a presentation tool. You use it when you need a deck. It creates high-quality, data-driven slides. But once the presentation is done, the workflow ends. No strategic planning. No ongoing customer intelligence. The workflow starts and stops at the slide.
Zero prompts. Zero configuration. Zero editing.
Steerco already knows your customers, your data, and your workflow. Click once, get executive-ready results. Your team doesn't need to be prompt engineers or template architects. Consistent quality every time — regardless of who's using it or their AI skill level.
Template-driven with AI automation.
You build templates, map data fields, and Matik populates them. Effective for structured, repeatable presentations. Requires upfront template configuration and ongoing maintenance as your data structure evolves. Quality depends on the quality of your template setup.
Living success plans that update automatically.
Capture goals, track milestones, align teams on next steps. Plans update automatically as priorities shift from real customer conversations. Your QBRs connect directly to your strategic plans, so every presentation drives toward customer outcomes — not just reports on them.
No strategic planning capability.
Matik focuses exclusively on presentation creation. Success planning, goal tracking, and milestone management require separate tools. The question becomes: where does strategic planning actually live if Matik handles your QBRs?
Internal data + external market intelligence.
150+ internal signals plus press releases, 10-Ks, funding rounds, product announcements, and leadership changes. Surface expansion opportunities and renewal risks before they become surprises. Context your competitors don't have because they're not monitoring what Steerco monitors.
Internal data visualization only.
Matik connects to your internal data sources — CRMs, BI tools, data warehouses — and visualizes that data cleanly in presentations. External market signals require separate research workflows on top of Matik.
Structured metrics + unstructured conversations.
Pulls from structured data (usage metrics, CRM fields, billing) and unstructured data (emails, call transcripts, support tickets). Your presentations include context from actual customer conversations — not just database fields. What your CRM doesn't capture, Steerco finds in Gong.
Structured data only.
Connects to structured data sources: CRMs, BI tools, data warehouses, and spreadsheets. Effective for metrics and clean data visualization. Does not process unstructured data sources like email threads, call recordings, or support ticket narratives.
150+ native integrations across your entire stack.
CRMs, conversation intelligence (Gong), product analytics (Amplitude, Mixpanel), billing systems (Stripe, Chargebee), support tickets, marketing platforms, accounting, and external market signals. Connect your entire tech stack through HotGlue. Enterprise-grade connectivity to data lakes and CSPs.
~20 active integrations.
CRMs (Salesforce, HubSpot, Gainsight), BI tools (Tableau, Looker, PowerBI), and data warehouses (Snowflake, BigQuery, Redshift). Strong connectivity for structured data visualization use cases. Additional integrations such as Gong and Amplitude are reported as coming soon.
Why GTM Teams Move from Matik to Steerco
Matik does what it promises. It creates beautiful, data-driven presentations. But for many teams, that's no longer enough. Here's why revenue teams looking for a Matik alternative end up choosing Steerco.
Beautiful QBRs That Don't Drive Engagement
Your presentations look great. The data is accurate. The charts are clean. But customers still tune out. That's because presentations alone don't drive engagement. Steerco connects your QBRs to ongoing strategic planning, so every slide ties back to customer goals, milestones, and outcomes. The conversation changes from "here's your data" to "here's how we're driving your success."
Quarterly Tool, Daily Problem
Matik gets used 4 times a year. But your team manages customer relationships every day. Between QBRs, context disappears. Goals shift. Risks emerge. By the time the next presentation rolls around, you're starting from scratch. Steerco embeds into your daily workflow so nothing falls through the cracks.
Prettier Slides, Same Strategic Gaps
Matik makes slides prettier. It doesn't make your team more strategic. The bottleneck for most revenue teams isn't presentation speed — it's strategic planning. It's knowing what to say, not just how to format it. Steerco closes that gap with living success plans and customer intelligence that inform every presentation you create.
No Progress Tracking Between QBRs
What happens after the QBR ends? With Matik, the workflow stops. There's no way to track progress against the goals you discussed. No way to update plans as priorities change. No way to surface risks before the next quarterly meeting. Steerco keeps the momentum going with continuous updates from real customer conversations.
Output Automation vs. Workflow Efficiency
Matik automates output. You still need separate tools for planning, research, and customer intelligence. Steerco automates the entire workflow. Presentations, strategic plans, and customer research work together in one platform. Less tool switching. Less context lost. More time for strategic conversations.
Limited Integration Ecosystem
Matik connects to ~20 data sources. Steerco connects to 150+. That's not just a number — it's the difference between pulling from your CRM and BI tools vs. pulling from your entire tech stack: conversation intelligence, product analytics, billing systems, support tickets, and external market signals.
What Revenue Teams Say After Making the Switch
Hear from GTM leaders who moved beyond presentation automation and transformed how their teams operate.
Steerco has completely changed how Branch49 interacts with our clients. We moved our dedicated presentation person off the sidelines and onto the sales floor. The result? Our clients achieved a 300% increase in pipeline.
We had a presentation tool before. Beautiful slides. But nothing connected. Every QBR was a fresh start. With Steerco, our success plans feed directly into our presentations. The conversation finally moved from "here's your data" to "here's how we're hitting your goals."
Our old tool made prettier decks. Steerco makes smarter CSMs. The difference is night and day. We're not just presenting data anymore. We're driving outcomes.
The integration gap was killing us. Our presentation tool connected to Salesforce and Looker. That's it. Steerco pulls from Gong, Stripe, Zendesk, and 150 other sources. Our QBRs finally have the full picture.
When to Choose Steerco Over Matik
Matik is a solid presentation tool. It creates beautiful, data-driven slides. If that's all you need, it works. But if you're looking for a platform that transforms how your team operates — not just how your decks look — here's our honest recommendation.
You need more than quarterly output
Matik gets used 4 times a year. If your challenge is maintaining momentum between QBRs, tracking progress against customer goals, and keeping context alive — you need a system of action, not a system of output.
You want strategic planning built in
Matik creates presentations. It doesn't manage customer outcomes. If you need living success plans, goal tracking connected to your QBRs, and a single source of truth for renewal and expansion strategy — Steerco is the only option.
You need customer intelligence
Matik visualizes your internal data. Steerco combines internal signals with external market intelligence — press releases, 10-Ks, funding rounds, leadership changes. If you want to surface expansion opportunities before they become surprises, you need more than a presentation tool.
You want promptless AI
Matik requires template configuration and ongoing maintenance. Steerco requires zero prompts. If you want your team focused on customers instead of building templates and mapping data fields, promptless AI is the answer.
You need enterprise-grade integrations
Matik connects to ~20 data sources. Steerco connects to 150+. If your tech stack includes conversation intelligence, product analytics, billing systems, and support tickets — you need a platform that pulls from everywhere.
You only need quarterly slide automation
If your only goal is creating data-driven slides for quarterly QBRs and you don't need strategic planning, customer research, or daily workflow integration — Matik may be sufficient. Though most teams find they outgrow it quickly.
Common Questions from Teams Evaluating Steerco vs. Matik
Steerco does everything Matik does and more. You get QBR automation, EBR creation, renewal decks, and board presentations — plus strategic planning, customer research, and daily workflow integration. If you're looking for a Matik alternative that goes beyond presentation automation, Steerco is the replacement.
Yes. Steerco can take your existing templates and customize them. Upload your current decks and we'll configure them to work with Steerco's automation. Your brand image, voice, and structure stay intact — and you get all the additional capabilities on top.
Matik uses template-driven automation with AI features — you build templates, map data fields, and Matik populates them. Steerco is promptless AI. Zero prompts required. We already know your customers and your data. Click once, get executive-ready results. No template configuration. No ongoing maintenance. No prompt engineering skill required from your team.
Steerco integrates with everything Matik connects to, plus 130+ additional sources. Matik connects to ~20 data sources (CRMs, BI tools, data warehouses). Steerco connects to 150+ via HotGlue — including conversation intelligence, product analytics, billing systems, support tickets, and external market signals.
If your only goal is creating data-driven slides 4 times a year, Matik might work. But most teams find the bottleneck isn't presentation speed — it's strategic execution. If you want presentations that connect to success plans, customer intelligence, and daily workflow, Steerco is the better choice. And most teams who start with "just presentations" expand quickly once they see what's possible.
Days, not months. Connect your data sources, upload your templates, and start generating presentations the same week. No complex implementation. No lengthy configuration. Our team handles the migration so your workflow doesn't skip a beat.
Steerco offers unlimited users with per-customer pricing. Matik charges per user (~$135–150/user/month based on third-party reports). The real comparison isn't price per seat — it's value delivered. Steerco replaces multiple tools (presentation builder, success planning, customer research) with one platform. See Steerco pricing →
Three things Matik doesn't offer: (1) Strategic planning with living success plans that update from real customer conversations. (2) Customer research with 150+ internal and external signals, including press releases, 10-Ks, and funding rounds. (3) Daily workflow integration that connects presentations, planning, and research into one system of action — used every day, not just at QBR time.
Ready to Go Beyond Presentation Automation?
Matik automates the report card. Steerco provides the curriculum that creates the grades worth reporting. If you're looking for a Matik alternative that connects presentations to strategic planning, customer research, and daily workflow — you're in the right place.